Sabrina Modellas
Sabrina
Modellas
Month: October 2024
As EVP of HERO Collective Health, Sabrina Modellas helps brands tap into their cultural superpowers, maximizing their volume opportunity to reach new audiences with cultural humility and health literacy principles at each critical point of impact along the customer experience.
For 20 years, Sabrina has been launching brands and managing omnichannel integrated marketing efforts, ranging from the consumer packaging goods, automotive, and healthcare industries on global, national, and regional scales. She realized early in her career that we must take a 360° approach, melding insights and commercial imperatives to deliver creative work that resonates and yields measurable results to propel business.
Sabrina has had the pleasure of working with pharmaceutical companies such as Eli Lilly, UCB, Boehringer Ingelheim, Amgen, Sanofi, Merck, Takeda, and Johnson & Johnson on disease states including virology, respiratory, pulmonology, osteopathy, immunology, endocrinology (diabetes), rare disease, and oncology overseeing DTC, Payer, and HCP activity.
As an avid believer in making continual progress, she takes special interest in partnering with clients to push us out of our comfort zone. She has aided in shaping the implementation of new tech standards to deliver turnkey personalized communications and unified analytics across channels to find gaps and enhance overall customer experience and brand offerings.
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Doug Melville
Doug
Melville
Month: October 2024
Doug Melville is a celebrated author, a three-time TEDx speaker, and one of today’s most innovative and sought-out voices in international equity and inclusion.
He is currently the CEO of JodieAI, a generative AI & curated expert network, designed to support companies, executives and communications professionals on their journey to inclusive practices.
Melville has been featured prominently in the media, including “CBS Saturday Morning,” TIME, “Daily Show,” the “Breakfast Club,” CNN, and the Washington Post among others. He is also a Forbes.com contributor.
Doug Melville’s first book, Invisible Generals: Rediscovering Family Legacy, and a Quest to Honor America’s First Black Generals (Simon & Schuster) debuted as an Amazon #1 Best-Selling New Release, and has since become the subject of a PBS “NewsHour” Classroom Daily News Lesson.
Throughout his career, he has served as the global head of equity for Richemont, a luxury holding company in Geneva, Switzerland and TBWA, a top ten global ad agency, on Madison Ave in New York. He has traveled to over forty countries to better understand this topic globally, and is also a contributor for Forbes.
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Obi Ibekweh
Obi
Ibekweh
Month: October 2024
Obi Ibekweh holds a B.S. in Biomedical Engineering from Johns Hopkins University and an MBA from the Tuck School of Business at Dartmouth. Obi began her career as a Pharmaceutical Sales Representative for GSK, where they gained valuable experience in the pharmaceutical industry.
After four years in sales, Obi transitioned to a consulting role at TRINITY, a boutique life sciences consulting firm. During her time at TRINITY, Obi honed her skills in strategic planning and market analysis, providing insights and recommendations to various clients across the life sciences sector.
In 2015, Obi joined Pfizer as a Senior Manager in data analytics, supporting various Oncology brands. Over the years, Obi took on commercial roles of increasing responsibilities, across Rare Disease and, most recently, Vaccines.
Currently, Obi serves as the Senior Director, Vaccine Adoption and Equity. In this role, she sets the strategic vision for a team responsible for fostering vaccine adoption by empowering communities to advocate for their own health as well as the health and of their loved ones. In this role, Obi has had the distinct honor of leading Pfizer’s partnership with Essence, promoting awareness and education of conditions that disproportionately impact the Black community.
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The Hustle for Health: Making Equity Mainstream
Month: October 2024
Details
Date
Thu, Oct 17
Time
10:40AM – 11:20AM
Stage
Premier stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Managing Director, Health Care Industry Lead, Ketchum
CEO, JodieAI
EVP, Head of Hero Collective Health
SVP, Medical & Brand Strategy
Making wide scale change can feel impossible, especially when you’re just one person or one organization swimming in a much bigger systemic pond. This conversation is all about roadblocks to health equity, and how experts have learned to tear them down. We’ll dig into what’s happening both inside and outside our organizations, and explore how we can create lasting, meaningful change—from rethinking our business models, to better change management, and even the AI tools that can speed up progress. Buckle up, because health equity isn’t easy, but anything worth having rarely is.
Tamberla Perry
Tamberla
Perry
Month: October 2024
Tamberla Perry is an accomplished actress known for her dynamic performances on both stage and screen. Currently, she stars as Dr. Carol Pierce in the new NBC drama “Brilliant Minds.”
Perry recently recurred on Hulu’s “Career Opportunities in Murder & Mayhem” and showcased her talent alongside Jamie Foxx in the Netflix comedy feature “They Cloned Tyrone.” Her television credits also include notable roles in acclaimed series such as “Suits,” “APB,” “All-American: Homecoming,” “The Good Lord Bird,” “The Good Fight,” “Dare Me,” “Bosch,” and “How to Get Away With Murder.”
In addition to her screen work, Perry has made a significant mark in theater. She recently portrayed the Title Character in Center Theatre Group’s production of “Clyde’s” and has performed at prestigious venues including Steppenwolf Theater, Goodman Theatre, Lookingglass Theatre, and Victory Gardens Theatre in Chicago, as well as the Public Theater in New York8
With her diverse experience and powerful performances, Tamberla Perry continues to captivate audiences across various mediums.
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Blackweek & Dante's Hi-Fi Presents Paradise Lost - The Revival Powered by CÎROC
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and
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Month: October 2024
Details
Date
Wed, Oct 16
Time
Doors Open: 8:30PM
Performance: 9:00PM – 12:00AM
Location
Location upon RSVP
Speakers & Moderators
RSVP Mandatory: Premier registrants only, RSVP essential.
Global Chief Creative Officer, gotham
Founder, Kitchen Table
Prepare for an elevated sensory experience as BlackWeek and Dante’s Hi-Fi team up to bring Paradise Lost – The Revival to New York City. For one exclusive night, on October 16th, House of Sound will be transformed into a haven of culture, music, and connection, with the sounds curated by the legendary DJ Rich Medina. This one-of-a-kind musical journey will celebrate contemporary Black music and culture in a space designed to inspire and immerse you in sound.
This invitation-only event is more than just another evening—it’s an intimate celebration where every beat and note has meaning. With handcrafted CÎROC cocktails and culinary creations by Chef Jordan Andino, the night promises to engage all your senses in one of New York’s most revered audio sanctuaries. Expect an unforgettable sonic experience, set against the backdrop of an exquisite venue, as you are transported through sound and taste.
With Dante’s Hi-Fi bringing its legendary Wynwood listening experience to NYC for a single evening, this promises to be a night of sound and sophistication like no other. Don’t miss your chance to be part of a BlackWeek celebration that pays homage to the culture with style, substance, and unmatched rhythm.
This event promises to be a truly rare experience. Make sure to claim your spot at the heart of the BlackWeek celebration.
This Blackweek event is proudly sponsored by CÎROC. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Blackweek Presents the Business of Creator Storytelling: Ask the Experts
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Sponsored by
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Month: October 2024
Details
Date
Thu, Oct 17
Time
Doors Open: 5:00PM
Performance: 6:30PM – 7:30PM
End: 8:00PM
Location
Location upon RSVP
Speakers & Moderators
Global Chief Creative Officer, gotham
Founder, Kitchen Table
Calling all creators, innovators, and storytellers! This BlackWeek, step beyond the panels and keynotes and dive into “The Business of Creator Storytelling: Ask the Experts”, an exclusive meetup designed for those who want to not only be inspired but to act. Hosted at Havas and curated with today’s leading voices in the creator economy, this event is all about empowering you with the tools to make your next move with confidence.
Moderated by the ever-charismatic Emanuel Nunn, former Brand Partnerships and Activations lead for the NFL and BET veteran, this special event brings together top minds who know the ins and outs of creator storytelling. From Tim Chau of Impact Media to Olivia Frary, the force behind ZCon and executive at UTA, and Chelsea Miller, co-founder of Freedom March NYC, you’ll get direct access to insights from experts who’ve not only been in the trenches but have redefined the game.
It’s not just talk—it’s your opportunity to ask the questions that matter, get actionable advice, and connect with others navigating this dynamic industry. After the Q&A, stick around for a mixer featuring the sounds of pareidolia.ww, with DJ Yodi setting the vibe. As you mingle, enjoy vegan bites from the highly acclaimed Aunts et Uncles. This event is all about breaking down what it means to thrive in the creator economy and walking away with the tools and connections to make it happen.
This Blackweek event is proudly sponsored by Havas. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Blackweek Presents Laughs on the Horizon Brought to You by Horizon Media & Revolt Featuring Comedian Jon Laster
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Brought to you by
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Sponsored by
Month: October 2024
Details
Date
Wed, Oct 16
Time
Doors Open: 5:00PM
Performance: 6:30PM – 7:30PM
End: 8:00PM
Location
Location upon RSVP
Speakers & Moderators
Global Chief Creative Officer, gotham
Founder, Kitchen Table
What’s better than talking business? Cracking jokes about it! Right in the middle of Blackweek, we’re keeping the energy high with Laughs on the Horizon, an exclusive comedy event powered by Horizon Media and REVOLT featuring the comedic stylings of Jon Laster.
This special event brings together today’s hottest comedic talent for a night of laughs, culture, and connection. Comedians will riff on the week’s biggest themes, blending humor with thought-provoking insights that will leave you both entertained and enlightened. It’s the perfect way to continue the conversation—with a comedic twist.
Attendees can enjoy an intimate comedy club setting, good vibes, an open bar, and hors d’oeuvres as we take a break from the serious talks and relax with the best kind of storytelling: the kind that makes you laugh out loud.
Don’t miss this chance to unwind with fellow BlackWeek attendees and industry leaders, while laughing along with some of today’s funniest voices. It’s not just about business—it’s about finding the humor in it all.
This Blackweek event is proudly sponsored by Horizon Media and Revolt. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.
Dr. Anastasia Kārkliņa Gabriel
Dr. Anastasia
Kārkliņa Gabriel
Month: October 2024
Dr. Anastasia Kārkliņa Gabriel is a cultural theorist, researcher, and strategist. Dr. Gabriel earned her doctorate in cultural studies from Duke University, where she trained as a scholar of culture and identity, specializing in Black critical theory, whiteness studies, and critical race, gender, and sexuality studies. Following her doctoral training, she consulted on cultural strategy for the world’s top brands at global agencies, including Wieden+Kennedy, McCann, and Dentsu Creative. Currently, she is the senior insights lead at Reddit. A lifelong activist, writer, and social critic, her insights have been featured by the AMA, ANA, the Cannes Lions Festival of Creativity, Advertising Week, Reuters, Campaign US, The New York Times, Wall Street Journal, USA Today, and Teen Vogue. She is a public intellectual whose commentary on racial justice, cultural transformation, and social change is followed by an audience of over 45,000 across socials. Dr. Gabriel is the award-winning author of Cultural Intelligence for Marketers, published by Kogan Page.
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Zekeera Belton
Zekeera
Belton
Month: October 2024
Zekeera leads efforts and programs to identify, analyze and address client’s needs at Collage Group. She and her team work in partnership with Fortune 500 companies, helping them gain a better understanding of diverse consumer segments to connect engage, and ultimately drive growth.
Zekeera is a proven leader with real world expertise and application of national, regional, and grassroots strategies. She is one of Collage’s experts on Black, Hispanic, women and LGBTQ+ consumers. Zekeera regularly leads presentations and brand/strategy workshops, demonstrating how companies can better connect and authentically engage with diverse segments.
She is a results-driven marketing and communications professional with 20+ years of experience developing and executing private and public (government) sector campaigns and programs. Prior to Collage, Zekeera served as a Marketing Director for Penn, Good & Associates, a Marketing Services Consulting firm located in Washington, DC. In previous years, she was a consultant at MarketBridge, a management consulting firm, leading sales and marketing optimization engagements for global corporates such as IBM, Microsoft, SAP and others.
Zekeera holds a B.S. in Business Administration, with a double concentration in Finance and Management, from Georgetown University’s McDonough School of Business. She is originally from Harlem, New York City and now lives in Southern Maryland. In her spare time you may find her playing pick-up basketball, flag football, or hosting social gatherings in the DC area.