Sponsored by
Creating Equity in Ad Tech
Details
Date
Thu, Oct 17
Time
2:55PM – 3:35PM
Stage
Impact stage
Address
Spring Studios
50 Varick St,
New York, NY 10013
Speakers & Moderators
Charles Cantu
Founder, Reset Digital
VP, Global Marketing & Media Innovation, P&G
Commercial Advisor, TripleLift
Vice President of Talent, Diversity, and Enablement, LiveRamp
In 2024, 90% of all digital media investment will be made programmatically. However, there are very few diverse-owned programmatic platforms. With more money being invested in programmatic advertising, it’s essential that we see the emergence of diverse-owned ad tech companies. In this panel, we will uncover the monopolies that exist in ad tech, the corresponding impact for publishers, and what it will take for a diverse-owned player to break through.
This Blackweek discussion is proudly sponsored by LiveRamp. We’re grateful for their generous support and commitment to right-sizing industries to help create more opportunity for equity and ownership.