As Head of Client Inclusivity and Impact for Digitas North America, Danisha Lomax develops programs focused on authenticity, cultural influence, and impact. In this position, she works to bring clients along the inclusive journey through the Multicultural Center of Excellence – a collective that sits at the intersection of race, culture, identity, and brand responsibility. Danisha strives to further establish Digitasas a leader in the DE&I and CSR space and engage with clients to drive a thoughtful strategy to create more inclusive work in-market for their consumers. Danisha partners with client and capability leaders to influence and accelerate inclusion in client work across the intersections of marketing, content, creative, media, and measurement.

Danisha was instrumental in developing Sephora’s The Beauty of Blackness, a documentary about Fashion Fair Cosmetics, the first Black-owned beauty brand, and The Foundation of Belleza which tells a generational story of Latina beauty and cultural pride through the eyes of Latina founders. With TikTok and Sephora, she co-developed an industry-changing Incubator partnership. It is the first program that provides access, opportunities, and overinvestment to BIPOC beauty founders and rising creators.

Her experience allowed her multiple nominations and awards, including ADCOLOR Rockstar Nominee (2023), AdMonsters + AdExchanger Top Women in Media & Ad Tech Awards, DE&I Champion (2023), Campaign US’ Media Planner of the Year (2021), among others.